5 Ways to Use Social Selling on LinkedIn


&NewLine;<p>Do you want to start using LinkedIn to increase sales for your business but don&&num;8217&semi;t know how to get started&quest;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p>If you&&num;8217&semi;re new to LinkedIn&comma; it has never been a better time to become more active on the platform&period; With over seven hundred million users&comma; it is a great place to grow your business with social selling&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p>Many people don&&num;8217&semi;t realize that selling on LinkedIn is an easy thing to do&period; If you want to know how to get started&comma; read on and we&&num;8217&semi;ll tell you everything that you need to know&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<h2 class&equals;"wp-block-heading"><strong>1&period; Make a Great Profile<&sol;strong><&sol;h2>&NewLine;&NewLine;&NewLine;&NewLine;<p>On LinkedIn&comma; first impressions are the most important ones&period; If you want to attract buyers on the platform&comma; this is why you should make <a href&equals;"https&colon;&sol;&sol;blog&period;hubspot&period;com&sol;marketing&sol;linkedin-profile-perfection-cheat-sheet">the best profile<&sol;a> that you possibly can&period; You should start with your profile picture&period; Choose an image that represents your company or the product you&&num;8217&semi;re selling that will attract your ideal customer&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p>When you create your profile description&comma; think about how you want your company to stand out from the competition&period; You should also describe the service you offer and why it is valuable&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<h2 class&equals;"wp-block-heading"><strong>2&period; Publish Valuable Content<&sol;strong><&sol;h2>&NewLine;&NewLine;&NewLine;&NewLine;<p>If you want to engage with potential clients on LinkedIn&comma; it&&num;8217&semi;s important to first offer them a reason to follow what your company is up to&period; The best way that you can do this is to publish content that they&&num;8217&semi;re interested in reading&period;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p>When choosing content topics to write about&comma; look for topics that relate to the product or service that you&&num;8217&semi;re selling&period; You should also try to answer questions that your ideal customers are likely to have&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<h2 class&equals;"wp-block-heading"><strong>3&period; Perform an Analysis of Your Statistics<&sol;strong><&sol;h2>&NewLine;&NewLine;&NewLine;&NewLine;<p>You&&num;8217&semi;re going to have a hard time improving your social media selling strategy if you don&&num;8217&semi;t look at your statistics&period; Thankfully&comma; LinkedIn makes it easy for you to do this&period; You can analyze your statistics by looking at things such as how many followers you have&comma; who is reading your content&comma; and who has viewed your profile&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<h2 class&equals;"wp-block-heading"><strong>4&period; Join Groups Related to Your Industry<&sol;strong><&sol;h2>&NewLine;&NewLine;&NewLine;&NewLine;<p>There are various groups that you can join on LinkedIn related to your industry&period; Doing this will help you to know what your ideal customers are talking about&comma; what questions they are asking&comma; and what questions you can respond to generate awareness of your expertise&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<h2 class&equals;"wp-block-heading"><strong>5&period; Partner With Experts to Help You Scale&nbsp&semi;&nbsp&semi;<&sol;strong><&sol;h2>&NewLine;&NewLine;&NewLine;&NewLine;<p>Once you&&num;8217&semi;ve established your business on LinkedIn and are interacting with your customers&comma; one of the most important steps that you can take is to start scaling your business by focusing on account-based marketing tactics&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p>This will help you to generate more revenue and improve your competitive positioning on the platform&period; Many experts can help you do this such as <a href&equals;"https&colon;&sol;&sol;www&period;ampfactor&period;com&sol;">ABM Agency<&sol;a>&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<h2 class&equals;"wp-block-heading"><strong>It&&num;8217&semi;s Never Too Late to Start Selling on LinkedIn&nbsp&semi;<&sol;strong><&sol;h2>&NewLine;&NewLine;&NewLine;&NewLine;<p>Even if you&&num;8217&semi;re just getting started on the platform&comma; there are several easy things you can do to improve your skills at selling on LinkedIn&period; Remember to create a great profile and to write valuable content for your customers&period; You should also join groups related to your industry to find out what people are talking about&period;&nbsp&semi;<&sol;p>&NewLine;&NewLine;&NewLine;&NewLine;<p>If you want to find out more about what it takes to use LinkedIn for sales&comma; don&&num;8217&semi;t forget to check out the Business section of our website&period;&nbsp&semi;<&sol;p>&NewLine;

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