<p>How would you react if someone told you that you could get <a href="https://financialpost.com/personal-finance/business-essentials/email-marketing-has-potential-roi-of-42-for-every-dollar-spent">$42 of new sales</a> every time you spend a single dollar on advertising? Sounds too good to be true, right?</p>



<p><strong><a href="https://emailpreviewservices.com/en/features/email-design-testing">Click for email design testing</a></strong> allows you to meticulously assess the visual appeal and functionality of your email campaigns, ensuring they make a lasting impression on your audience. This feature empowers you to refine and optimize your designs, ultimately enhancing the effectiveness of your email marketing strategy.</p>



<h2 class="wp-block-heading"><strong>It&#8217;s a Safety Net</strong></h2>



<p>Suppose the vast majority of your sales come from Instagram. You are fortunate enough to have a million active followers. What would happen to your business tomorrow if Instagram closed your account?</p>



<p>That&#8217;s a question many business owners ask themselves. The reality is that though the risk is low, you have to provide yloiour business with a safety net.</p>



<p>Email marketing allows you to diversify your promotional efforts. Not only that, but you&#8217;ll have an added channel on top of what you already use. ;</p>



<p>Do an audit today on your existing marketing channels and set aside a budget to build your email list from scratch.</p>



<p>Start with a PPC campaign to a landing page that links to an email autoresponder. For more information on setting that up, check out <a href="https://solutionsforgrowthllc.com/services/">Solutions for Growth</a>. ;</p>



<h2 class="wp-block-heading"><strong>It Strengthens Your Customer Relationships</strong></h2>



<p>Your customers are busy, and even if they&#8217;ve brought from you in the past, they&#8217;ll need an occasional reminder that you exist. You&#8217;ll also want to let them know how much you value them. ;</p>



<p>Email marketing can help build a stronger relationship with your customers. You can craft a sequence of emails designed to provide value and entertainment and help keep your brand fresh in people&#8217;s minds.</p>



<p>Building trust with your email subscribers will also help you increase your ROI on future promotional offers.</p>



<h2 class="wp-block-heading"><strong>It Helps You Grow a Bigger Audience</strong></h2>



<p>Your email list might only have 100 subscribers today, but continue promoting, and that number could be 1000 in a few months. Now imagine you have an email list of tens of thousands, and you can start to see the potential.</p>



<p>Email marketing has a cumulative effect on your business. The more you do it, the more you will benefit from it.</p>



<p>Promoting your products or services to tens of thousands of people offers the potential for a massive sales spike that your business may have never experienced in the past. ;</p>



<h2 class="wp-block-heading"><strong>It&#8217;s a Cost-Effective Way to Run Promotions</strong></h2>



<p>You might choose to advertise to get someone on your email list, but your overheads are minimal after that.</p>



<p>You&#8217;ll pay for the email autoresponder, and you might pay for some copywriting and newsletter design from a marketing agency. But after that, you effectively have a free platform to promote your latest offers.</p>



<p>That&#8217;s a wise investment for any business looking to grow. ;</p>



<h2 class="wp-block-heading"><strong>Accelerate Your Business Growth With Email</strong></h2>



<p>Nothing quite beats email as a way of achieving rapid business growth. So by investing in email marketing, you have the opportunity to overtake your competitors and meet your most ambitious strategic goals. ;</p>



<p>To plan your first email campaign, head to our business section for our latest marketing articles. ;</p>

Business Growth: Why Email Marketing is Relevant and a Powerful Tool

